![]() ![]() According to the research carried out by Google, the bounce rate increases by 106% if it takes more than 5 minutes for the page to load. Page load time issues – You will always have high bounce rates if your website loads longer than 5 minutes.These methods worked some years ago, but they can lead to penalization nowadays. The main reason for it is that some SEO companies have previously used “black hat” SEO methods, like keyword stuffing or link farming. Risk of penalization from search engines – Have you previously trusted your website the SEO companies? You will definitely need a site audit if your answer is a “yes” to this question.With the help of an SEO audit, you can get rid of duplicate/useless content, improve site architecture, find broken links, and many more. Not a properly optimized website – Your website needs search engine optimization.As a result, they will just give up and leave your website causing a high bounce rate. For instance, there might be too many items in the navigation bar, which won’t allow the users to find the item they are looking for. Website navigation issues – User and split testing as a part of your audit will help you eliminate the problems you may overlook.Here are just a few reasons why you will need to perform a website audit regularly: With the help of this process, you can keep it fresh and updated, improving its SEO, content, design, and accessibility. If you don’t change your website according to Google updates, your site will be buried away on the third or fourth pages of the SERPs, and no one will ever find it. With each Google update, it’s getting more complicated to have the first-page ranking. Search engines are becoming smarter over time. It is one of the most crucial processes to maintain the high performance of your site. Ready to walk through the seemingly complex steps of a complete website audit? Let’s get into it now!Īre you sure that your website performs the way you want it to perform? Does it bring you the conversions you expect? This process will analyze and reveal all the issues that hold the site from getting more conversions and rates.Ī website audit is defined as an overall analysis of the website based on the rules that determine visibility in Google. That will ensure you have control over your site’s health. Keep in mind that, like your annual health checkups, your website needs a regular audit too. We have also prepared a website audit checklist for you to help you improve your site’s performance and get better results on Google organic search. With a few easy steps to follow, your website pages will be optimized based on the current best practices. ![]() We have gathered all the essential details of the website audit in this guide to help website owners grasp the essence of the process. Have you ever wondered how to do a website audit? You probably searched it on the web but left the articles unread because of the confusing information. ![]()
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